Wednesday, October 27, 2010

Affiliate Marketing Terms


Advertiser : Also known as merchant, is a person selling goods or services.
Affiliate : Is the Website owner or the one who reaps commission from merchant for the sale and lead.
Affiliate Manager : Person responsible for running the merchants affiliate program.
Affiliate Tracking : The process of tracking a link uniquely by affiliate using an Affiliate Link.
CPA (Cost Per Action) : This is Online advertisement Payment Model in which payment is based solely on qualifying actions such as sales, registrations, leads, downloads etc CPA is more effective and powerful and differs from traditional affiliate marketing is that you don’t always have to get customers to buy something and can get paid commission just for getting people to fill in the tiniest amount of their personal info such a mail address and zip code.


Pay-Per-Lead: Affiliate program that rewards affiliates for conversions to leads.
Super Affiliates : The highest performing affiliates.
ROI (Return on Investment) : large number of shoppers, greater is profit margin from sale, this will result in more return on investment.
Traffic Brokering : This can be defined as simple as buying traffic from one place for example a search engine at a certain price (i.e. $0.25) then sending the traffic elsewhere were it converts into more money for you.

Now when you get into business you will start to see that there are many different types of CPA offers that you can actually promote. These include everything that pay per lead where user just has to submit their email address or zip code and you are paid for it.
There are offers where you can get user to sign up for trial offers and products for you to earn a commission. You will also notice many offers that allow incentives so you can offer the user a free gift or a bonus in order for them to fill in your offer.
When you sign up with CPA network you should build good relationship with your affiliate manager. They can help out by telling best converting offers.
Keep in mind that CPA world is absolutely huge with hundreds and thousands of offers that can be promoted and new ones coming out everyday , there are also tons of PPC traffic sources available online and that too is growing everyday so this an area that will always be very profitable.
Beware of the SCAMs
People searching for home-based-business and work-at-home often fall into traps.

Example :
Few website promises Data entry job with $8000 to $12000 per month :
- Actually there is no company with such pay offer. Same person open many website in different name. And tell you to promote those website in many classifieds i.e. purely Ad type.
- All These website is run by single person. In 50 $ we can make 5 website. Using the paypal and credit card merchant account is opened. This is clear trap.
- Always be clear, website showing high income $200 to $500 per day or $8000 to $15000 are fraud.
- Always Note, Any website mention that just register and start working at any time and your flexible time and there are lots of works. No Need to submit project. This kind of website are fraud and scam. If we have actual client we are always time bound. And have to maintain accuracy. So this is clearly trap to take our money
- These so called Internet jobs or programs are actually just designed to obtain your email address and personal information. Please avoid these plague.
Before getting into any work from home please read the review of that website and find how real is the site.

1 comment:

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