Monday, October 25, 2010

Why web 2.0 lends itself to whiners and complainers…

Ok, this has been a pet peeve of mine for quite some time. I’ve noticed this getting worse over the past 2 years and I predict that it will be a major major problem in the coming years…
Here’s the process. So and so creates a product. The product gets downloaded by thousands of people. 99% of those people have success of some sort with the product, and are completely satisfied. 1% of the people are not.
The 1% of people that are not satisfied tend to be those people that would spend time posting in forums or blogging about it, while the satisfied people are out actually using and benefitting from whatever service/product that was provided.

This is even more prevalent in the internet marketing community than any other community and it’s getting worse and worse by the minute.
What’s even worse is that in the days of the almighty Google, it takes only 1 “bad apple” to dramatically hurt one’s reputation. Especially with the tendency of web 2.0 and blogs. Complainers ALWAYS spawn more complaining. Unfortunately that’s the way the web works.
We’ve seen very popular and successful forums like Michel Fortin’s copywriterboard completely shut down due to an overwhelming amount of negativity. It makes me sick to think what the web will be in 2020 and just how important it will be to protect your own brand from the few “bad apples” in the world.

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